Partner Marketing Manager
Daxko Birmingham, AL
Daxko Birmingham, AL
3 weeks ago
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Daxko Birmingham, AL
3 weeks ago
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Company DescriptionDaxko powers health & wellness throughout the world. Every day our team members focus their passion and expertise in helping health & wellness facilities operate efficiently and engage their members.
Whether a neighborhood yoga studio, a national franchise with locations in every city, a YMCA or JCC--and every type of organization in between--we build solutions that make every aspect of running and being a member of a health and wellness organization easier and delightful.
Job DescriptionAs a Partner Marketing Manager, you are responsible for promoting Daxko’s partners across various channels. You will be accountable for the marketing of Daxko Exchange Partners, SugarWOD Marketing Partners, and SMB Channel partners. You'll coordinate with partner managers, partners, and other internal teams to promote and grow our relationships resulting in higher partner adoption and partner revenue.
You will also:
- Collaborate with partner and channel development and marketing teams to develop and iterate on the overarching partner marketing strategy
- Build an overall partner GTM framework and align with all other marketing functions on workflows and execution plans for all marketing tactics
- Drive and publish an overall partner campaign and calendar for promotions across all partner types and market segments
- Work with different segments of market partners to:
- Execute a tiered approach to partner GTM, build assets to plan using internal or external resources
- Collaborate with SMB, Club and Non-profit demand generation teams to distribute partner assets via planned marketing channels
- Partner with the operations team to instrument campaigns and ensure accurate performance tracking and reporting
- Collaborate with partner managers to create a custom marketing schedule for product and partner promotions
- Routinely report performance of campaigns and tactics to stakeholders, leaders, and partners
- Consistently explore new marketing opportunities to add value and drive growth
- Collaborate with CMO, product marketing team, and demand gen teams to lead the Daxko PR planning and execution as an additional duty at least eight hours each month
Qualifications
- Two (2+) or more years of relevant marketing experience in B2B software.
- Expertise in delivering marketing programs for customers or partners
- Experience drafting press materials, content, and collateral
- Bachelor’s degree or equivalent experience in a relevant field
- Strong program and project management skills. Proficient managing and collaborating on projects with internal colleagues, partners, and customers
- Excellent communication and content development skills. Demonstratable ability to craft powerful storytelling in press materials, partner content, and collateral
- Experience using project management, CRM, and marketing toolsets (automation, AI, design, etc.)
- Able to understand the big picture strategy and prioritize responsibilities, able to self-manage during times of ambiguity and change
- Must thrive in a fast-paced, time-compressed, and dynamic environment
- Task-oriented and able to manage a high volume of small tasks each workday while making progress toward long-term projects.
- Prior experience in the fitness industry is a plus
Additional Information
Daxko is dedicated to pursuing and hiring a diverse workforce. We are committed to diversity in the broadest sense, including thought and perspective, age, ability, nationality, ethnicity, orientation, and gender. The skills, perspectives, ideas, and experiences of all of our team members contribute to the vitality and success of our purpose and values.
We truly care for our team members, and this is reflected through our offices, benefits, and great perks.
Flexible paid time off
⚕️ Affordable health, dental, and vision insurance options
Monthly fitness reimbursem*nt
401(k) matching
New-Parent Paid Leave
1-month paid sabbatical every 5 years
Casual work environments
Remote work
-
Seniority level
Mid-Senior level -
Employment type
Full-time -
Job function
Marketing and Sales -
Industries
Software Development
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